Launch Party TIPS:
If you are new to Paparazzi and you haven't done so, host your own Launch Party at your home. Not-so-new to Paparazzi? Host a Launch Party for your new Fall Accessories! Just because you have already had a "Launch," doesn't mean you can't "Re-Launch," right? 1. Invite everyone you can think of. And, when I saw everyone, I mean EVERYONE! You will be surprised who will come and who won't. Your closest friends and family might not show, but that lady you met at the soccer field just might come. Personally pass out simple invitations, post your party on social media, and email every Jane & Doe you know.
2. Hunt for future hostesses and let everyone know that you are open to host a party at their house and they will FREE jewelry for doing so! One of the great things about Paparazzi is that corporate doesn't dictate what your hostess incentives are...you do! Typically, it is 10% of jewelry sales in free jewelry, 1 free piece for hosting, and 1 free piece for each friend who books a party. But, you don't have to stick by this rule of thumb. You could give more or less in freebies, or even a new car (just kidding). Bring your calendar along to book parties right then & there!
3. Have a give-a-way and include on your invitations that if someone brings a friend, they get entered into the give-a-way! Again, you choose what you want to give-a-way...maybe free jewelry, maybe a Starbucks gift card, maybe a new car (hahaha).
4. Have flyers on hand that detail your home party rewards. And make sure everyone that comes leaves with a business card--or two--or three. It never hurts to ask your customers to share your business card with another friend. Ask them to add their name to your business card, and if one of their friends calls from their referral, throw them a bone...or a discount on their next purchase.
5. Let your customers know about your next stop. Make sure your customers know where you plan to be next, and have a flyer or card ready to put in their bag with their goodies.
6. Add a little treat for each customer. These can be super affordable, clever and adorable. "Be a Smartie--Host a Party" can be added to cardstock with a smarties candy. Or, "You are Mint to Earn Free Jewelry--Ask me How" and tape on a peppermint candy!
7. Ask you customers to leave behind their email (on a paper and clipboard), to enter for yet another door prize. Now, you can keep them informed and up-to-date concerning your newest inventory, or next event. Also, be sure to send them a personal Thank You for attending the party, and be sure to share your replicated Paparazzi website with them (to allow them to shop online in the future).
Holy Festival
I am not referring to anything religious or holy here. Not at all. When I say "Holy Festival," I am referring to the ridiculous amounts of festivals and events that happen every year from now until Christmas. Keep your eye & ear out for all of these events--and put in to vend whenever you can. It is only at festivals, fairs, and events that you will be able to expand your audience to those beyond your personal outer circles. Just Remember: Paparazzi policies allow for only one consultant per event, so be sure to check with the Event Director before registering.
Sometimes, great sales opportunities are disguised in various ways...so don't be afraid to think outside the box. The worst thing someone can tell you is, "no," but you will never "know" until they "no."
Consider selling at any of these events/places:
-Fall car shows
-Fall festivals
-Halloween events (dances, parties, trunk-or-treats)
-OctoberFests
-Christmas stores at Schools
-Fall gun shows
-Flower shops & salons (ask to set up weekly)
-Hospital gift shops
-Christmas craft fairs
-Offer "Pink Friday" shopping in your own home
-Back to school nights
-School sports fundraisers--give a % of sales back to fundraising effort
-School sports venues
-Offer gift certificates during Holiday Season
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