Did you say $5? YEP!

Did you say $5?  YEP!

Monday, August 25, 2014

Get This Party Started: ONLINE

What an exciting time for Paparazzi!

Finally, our customers can shop online, and our hostesses can host an online party.

I love this option because if you are hosting a home party, you can also create an online party for your home hostess--and add their link to your invitations--so her friends who can't attend the home party, or who live miles away, can still shop!

I love this option because if you are hosting an event, bring along your laptop and have it available for girls to shop your online store.

I mostly love this option because if we continue to promote our website, we will continue to gain new customers, and bigger commissions.

Need Some Help?
Let me tell you how amazing it is to be part of the Paparazzi team!  Whenever you need something, another Consultant will always fill your need.  Have a question? Someone has the answer.  Need an idea for a flyer? Someone will make one for you.  My favorite resources can be found on Facebook--either "Frank Divas Group" or "Let's Get Creative For Our $5 Habit."  These groups have tons of ideas, and whenever I have personally posted a question, I find 10 people willing to help me answer it.  Check them out, and if you are currently a Consultant, ask them to add you to their groups!

Online Party Tutorials

So, when it came time for me to figure out how to provide you with online party support, I turned to these Facebook groups.  And, somewhere in my News Feed, hiding behind all the people dumping ice buckets on themselves for ALS (seriously, just donate the $10 already), I found this amazing youtube video, created by another Consultant.  In detail, it shows you how to set-up your online parties, and check your customer's orders.  It is about 17 minutes long, so get comfy & cozy before your click on the link. https://www.youtube.com/watch?v=Q5x6OGJEvWo  Pay close attention to the video about 5 minutes in.  It shows how you must create a password for your hostesses.  I missed this small text box for 2 of my parties, and had to start all over.  Also, note that your hostesses are getting a customer number next to their name--this is their log-in.

You will also want to catch Paparazzi's webinar from August 20th: https://www.youtube.com/watch?v=T-xPKEWrZo0&list=UUChopbTxaqRrfgs_KX7DB_Q

Wanted: Online Hostess
Now, how do you find people who want to HOST an online party?

My advice?  Start by hosting one yourself, especially if you are a new consultant.  To do this, you have to create yourself as a customer (or use your husband), and you will get a customer number and have to make a password for yourself.  But, you can name you party anything you'd like--get creative.  Invite friends through social media, email, text, phone calls, or even hand-out invitations personally.  Don't forget to invite all your past customers, too.  Make sure when you head out to hand-out your invitations, wear your jewelry.  If you happen to leave the house wearing something besides Paparazzi--gasp--use my good friend's line, "Yes, this is Paparazzi. Yes, it just cost $5. Sorry, this piece is no longer available. But, our new website probably has something similar."  W.A.I.T!  Are you telling me she fibbed?  And you are asking me to do the same? Yeppers--to both those questions.  Are you uncomfortable telling a little white lie?  Have you ever told your kids that there is such-a-thing as a tooth fairy? And has that same "tooth fairy" paid money to your poor, unknowing, innocent children? All while they slept soundly in their beds?  Case-closed.  Get over it, already.

After hosting your own party, or while hosting your own party, start with the most obvious options for online parties.

1. Family--Poor dears have no choice, because if they don't host a party, you may add some Ex-lax to your beloved pumpkin pie come Thanksgiving.  Don't want to wait until Thanksgiving?  Labor Day is just around the corner.  On a serious note, I sure hope you have the support of your family in your small-business efforts.  It can make all the difference in the world.  And, if they don't, try the Ex-lax. Or at least threaten them with it.

2. Friends--Again, if you are lucky enough to have the kind of friends I have, we all owe each other for at least one favor.  Remember that time when I bought those awful cookies for your daughter's field trip to the zoo?  Host a party and I won't serve them to you at our next Bunco game, okay??  Remember that time I told that crazy joke and you went wee-wee in your undies? Host a party and I promise not to tell anyone (I mean...anyone else).

3. Past Hostesses--Make a personal phone call to each of your past hostesses.  Chances are, they love your jewelry, they loved hosting a party at their house, but they not-so-love all the cleaning it takes to get their homes ready for a party.

4. Past Customers--Maybe you have a customer who keeps coming back for more?  But, has never shown interest in hosting a home party.  Call her and let her know she can host one from the all-amazing internet!!  She has her reasons as to why she didn't want to host a home party, but maybe an online party is more in her comfort zone.

Training & Supporting your Hostess
It's a great idea to send out an email to your hostess and let them know what to expect--plus you will need to share their log-in id number and their password (that you have created for them).  Your email should include: logging-in to their party, inviting friends to their party & earning freebies.  If you'd like a copy, just leave your email address in the comment box--unless you are part of my downline, and I will automatically send you this.  

After getting the party started, be sure to support your hostess.  Check in with them periodically.  Remind them of their freebies.  Ask them what you can do to help them.  Watch their party sales closely, and act accordingly. If their party is stagnant, don't be afraid to call them out on that.  "Hey, I see you don't have any sales yet, can I send you a flyer through email to pass out at work?"  Maybe their party is totally rocking it, acknowledge that. Or offer to hold their party for 2 more days.  Or give 2 more freebies from your inventory.


Now, here's the trick!  For people in groups #1 and #2, they are probably not as excited to host a party as people in group #3 and #4.  So, sweeten the pot for them, and make it as easy as possible. While they earn 10% from Paparazzi, add another incentive from your own inventory. You know these people better than anyone, so use this to your advantage. They love Starbucks?  Offer them a Starbucks card to total 10% of their sales.  Use the new FASHION FIX to your advantage.  If you have signed up for the FASHION FIX, you receive exclusive Paparazzi Accessories before they are available to anyone else.  The FASHION FIX also groups accessories together, known as Trend Blends, which takes the guess-work out of what-goes-with-what for your customers.  Offer-up your FASHION FIX for your online hostesses.  Sell 5 items online--earn the Trend Blend necklace.  Sell 10 items online--earn the Trend Blend necklace & ring.  And...so forth.   Also, help them pass out invitations; you may have to promote their parties ten times more than they do.

BE BEAR AWARE

 GLAD I GOT YOUR ATTENTION!
Okay...no bears here, but if you don't pay attention to these things, you will either be running up a tree, or "playing dead" to save your life...I mean party.

1. When you are signing up a hostess and you are in your Back Office, DO NOT click on Close Party.  This will totally close the party.  They have created a fail-safe, which will ask you to verify Close Party.  DO NOT verify, unless you are ready to close that party.
2.  Inform your hostess that their party will close when they shop.  So, they will need to wait until the very end of their party to make their choices via Paparazzi's site. If they shop early, the party closes early.  Poo.
3. Paparazzi is also allowing potential consultants to use their 10% towards their own starter kits, but you must call Consultant Support to set this up.

GOAL FOR THE WEEK: 
Host ONE Online Party--even if it is your own!  
Even if you just get a few sales, you will gain the knowledge and experience of your new Back Office.  Next Monday, I will share some new ideas for promoting online parties (to those other than your family, friends, or past hostesses)...so stay tuned!!

No comments:

Post a Comment